Lexus' December to Remember reshaped by the pandemic

[AMB News Reporter]

Filed under: Marketing/Advertising,Lexus,Car Buying

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Reuters

Coronavirus pandemic will be featured in automakers' holiday ads

Lexus’ “December to Remember” campaign, which features cars wrapped in giant red bows, will focus on the different role that driveways have played as people celebrate despite stay-at-home orders.

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